In his original existence, Alexi Freeman was an artist.. ( if I may say so, he is still an artist, in epic fashionable proportions.) and somewhere along this artistic journey, he tapped into the inevitable present existence, in which he thrives in today as, creator, designer and creative director of his self confessed ladies label; Alexi Freeman. He was able to discover the connection between his original association to art, with his present love for fashion.... and simply brought them both to life.
His designer journey compares similar to the notion of 'nurturing the creative mind', he discovered his talent,his love, his need and ultimately his passion for producing sensual, alluring and captivating key pieces for the female fashion lover. From his first collection debuting in the Spring Summer season of 2006/2007 and fast forward amongst all the runways, lights, camera and action,and strumming to the tune of his own creative beat, Alexi Freeman is now immersing himself in the Alexi Freeman collection #10 ! xo.
Describing himself as "a man very much concerned with designing collections that are thoroughly modern, highly relevant and beautifully realised". Wouldn't you agree with me that anyone who incorporates the words 'concerned' and 'thoroughly' in describing himself, allows us all to feel completely trustworthy in his designer visions? and to be rest assured in knowing that that there will be no skimping, compromising or short - cutting when investing in an Alexi Freeman creation.
His designs reflect artistic intelligence, taking into account the womens femme form and flattering it to the n'th degree. Each collection incorporates one or the other elements of sheens, shines, glitter, slithering textures, bold cuts and juxtaposed ( side by side ) textured patterns.
I requested for Alexi Freeman to complete the following sentence - Fashion to me is....... to which Alexi Freeman replied: "my reason to get up in the morning". An answer well received, there is nothing like bouncing out of bed with visions of last nights dream elements, somehow lending itself to inspire the creative mind for the next morning! xoxox.
Already reviewed internationally, the Alexi Freeman name is clearly bound to head in all directions of existence xo.
To discover Alexi Freeman - www.alexifreeman.com
Madam Alexandra E. (k)
images courtesy of Alexi Freeman
